Reach Your Potential With Paid Digital Advertising

Appropriate paid advertising campaigns effectively promote your business within your existing sphere of influence, as well as extending your reach farther out than ever before, generating new leads and growing your business. 

Paid Digital Advertising | echosims | Digital Marketing with Measurable Results in Kitchener, Ontario

Find Your Perfect Audience

We find that many businesses want to get into digital advertising, but are uncertain about results. An even greater concern is they don't know what success looks like! That's why we are here to help. We have worked with franchisee networks and large organizations with local businesses to evaluate and understand their position in the online world, helping them uncover their competitive online advantage. From strategic conversations, we build on your initial results by identifying additional market share available to you through a combination of Paid and Organic Search.

Based On Metrics 

If you want to gain more leads from your Paid Search campaign, we can walk you through the most meaningful metrics. For example, we can show you how to grow your ‘conversion rate’ metric. A conversion is defined as any meaningful action taken on your site. It can include everything from a newsletter sign up to a recorded phone call. To act on this metric, you will want to have active conversion tracking on your campaigns. This will allow you to focus on conversion data and update your campaigns based on your findings. You may test different ad versions and notice that one ad converts better than the rest, for example. This would suggest that more budget should go to the highest-performing ad copy.

Strategic Actions

Consider where new leads are sent after they click on your campaigns. It is important to have content that speaks to this audience, rather than a generic web page. You can help these potential leads convert to customers by driving them to landing pages that are optimized to achieve your conversion rate goals. Having a website with strategic design and accurate messaging will effectively capture audience interest and new leads for your business. 

Start Reaching Your Potential

Service At A Glance

Paid Advertising campaigns need to be flexible in order to be effective, and we cover a wide range of services within our advertising campaigns.

Search Engines

Google Search Ads
Google Display Ads
Bing Ads

Social Media

   Facebook Ads
   Instagram Ads
   Youtube Ads

Tracking

Lead Tracker Website Tagging
Quality-Filtered Call Tracking
Website Analytics

Reporting

Monthly Reporting
Quarterly Reviews
Open Communication

The echosims Difference

  • Insightful Data

    Paid Advertising campaigns offer insightful data, and we work with your network to interpret and respond to this information.

  • Flexible Agility

    These campaigns are also very agile, allowing you to test new things and continually learn what’s working and not working.

  • Maximized Presence

    These learnings can feed back into your Organic Search keywords and website messaging to maximize your presence and reach with your desired audiences.

  • Complete Control

    You are in full control when it comes to your Paid campaigns. This includes location targeting, keyword targeting, demographic targeting, ad copy, and where traffic should be sent to on your website.

  • Lead Generation

    Paid Advertising can help to retain and attract new leads by, for example, reminding people who have visited your website about your service offerings. These ‘remarketing’ campaigns keep your brand front of mind for consumers.  

  • Strategic Orientation

    You can be very strategic in your Paid Advertising tactics. You might set different campaign goals, such as lead generation, brand awareness, audience engagement, and more.

  • Goal Driven

    Our Paid campaigns are always based on your business goals and budgets, and structured around your desired quarterly key performance indicators for your team.

  • Response To The Market

    We also structure our campaigns to respond quickly to demand in the market. This can feed back into your Organic search and website messaging.

Want To Reach Your Maximum Potential?

We have the tools and the team to help. We are looking to partner with committed business owners who want to see returns from their biggest business presence in the modern age – their website and online presence. 

Get Started Today

  • A paid ad campaign in conjunction with a website and proper SEO strategy makes it much more likely that you will get found online, all the while building your credibility in the eyes of Google.
    Mary Housego, Paid Campaign Coordinator, echosims

Our Integrated Approach

SEO Strategy for your business by echosims

SEO Strategy

Ensure you and your website stay relevant and get found organically, no matter the market.

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Beautiful and strategic websites by echosims

Website Builds

Build out your online presence with a properly strategized website, designed to grow with your business.

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Paid Digital Advertising by echosims

Driving Results

Learn about our client successes and the results they've seen by taking our integrated approach.

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Let's Talk

Explore The Maximum Potential Of Your Business. Contact Us Today! 

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